This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.
Two years after arriving in Mexico, DiDi Food continues to write its history in the country hand in hand with more than 50,000 affiliated restaurants and more than one million visits per day, in 70 cities and with 80,000 registered distributors.
Two years ago, the platform’s expansion plans were ambitious, but gradual. He never imagined that a health contingency would arrive to speed up plans, let alone play a crucial role in the sustainability of the restaurant industry.
In 2020, DiDi Food went from starting the year with three cities to ending it with 30 in the Mexican Republic. Growing the app during the emergency was an unimaginable challenge and a great responsibility. Thanks to the great reception it has received in the cities where it is present and to the confidence of restaurants, distributors and users, this past year it has consolidated its presence in Mexico and extended its presence to 70 cities in Mexico and six countries: Mexico, Brazil, Japan, Costa Rica, Colombia and soon in the Dominican Republic.
“We are very grateful to Mexicans for trusting our platform and allowing us to be a key ally in digitalization and economic recovery in these difficult times. We firmly believe that the success of our platform only comes after ensuring the interest of our community: users, delivery people, restaurants and with them, so many families and businesses that depend on this industry, ”said María- Pia Lindley, Managing Director of DiDi Food Mexico.
In its commitment to be an option for eating every day, not only does it have the lowest base delivery rate and does not charge service fees, but the restaurants offering in the app already adds more than 6 million dishes for less than 100 pesos.
This leads to being recognized as a platform that opens up new growth opportunities for restaurants, that generates economic opportunities for those who need it and that grows the consumer food delivery market.
What do Mexicans prefer
As part of the big celebration of its second anniversary in Mexico, DiDi Food is sharing curious data about user preferences on the platform.
In the ranking of the star categories of the application, there is the first place mexican food with his Tacos al Pastor , followed by the category of American food with burgers , the category of chicken which includes fried chicken, wings, boneless and finally the Italian food category with the famous pizzas as the main course.
Likewise, the preferred moment for users to order via DiDi Food is for lunch, at 3:00 p.m., while Mothers’ Day was the day with the highest number of requests in the app. It is a fact that Mexicans love to party and the most requested dish to celebrate a special occasion is tacos al pastor, while the most dish requested for “cruda” was Chilaquiles .
To continue the party, from November 18 to 21 DiDi Food puts its most requested categories with up to 60% reduction : Mexican, burgers, chicken and pizza. Check participating dishes and restaurants in the app.